For food businesses
Turn your real costs into the right price.
Stop guessing. Enter what you buy and what you make, and recosta tells you what to charge to earn what you want — and whether, at those prices, your business actually makes money.
Start freeNo card. In Spanish or English.
The problem
Most food businesses price in the dark.
Prices get set by gut and by copying the place next door. They're almost always wrong — and you don't notice until the month closes.
A guess at the increase doesn't know what each product truly costs you.
Their costs aren't yours. Their price isn't your price.
The right price comes from your numbers, not a hunch.
How it works
From what you buy to the right price.
Five steps. On your phone, at the counter, between customers.
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1
Build your catalog
Enter your insumos with their cost and the preparaciones you make in-house. Blank page? Adopt from the base catalog and go.
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2
Cost your products
Combine insumos and preparaciones into each product; recosta works out its costo directo and does the unit conversions for you.
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3
Set your food cost objetivo
Turn one knob and recosta gives you the suggested price — rounded for the customer, with IVA already handled.
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4
See the aha
Compare your current price with the suggested one and see, in big numbers, how much you're leaving on the table on each product.
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5
See the Panorama
Add your costos indirectos and an estimate of how much you sell, and recosta gives the honest verdict: does your business make money?
When cost creeps past target, you see it at once.
Your profit, no guessing.
Per Sucursal and rolled up, with a “what if you charged the suggested price?” alongside.
Who it's for
For people who sell food and coffee, not accountants.
If you make it and sell it, recosta speaks your language.
Coffee shops & taquerías
Built for the Mexican food business — from a single stand to several sucursales.
The owner, at night
Reviews the business from her phone after closing, no spreadsheets.
Your team, without oversharing
Hand the catalog to an empleado; they never see wages, prices, or profit.
Straight talk
A pricing planner. Not a point of sale.
recosta does one thing well: the right price. Here's what it is and isn't.
What it is
- Real costing of every product
- A suggested price at your food cost objetivo
- The honest profit verdict, per Sucursal
What it isn't
- Not a point of sale; it doesn't ring up your customers
- No inventory, no real-time tracking of what you sell
- No invoicing or tax filing
Volumes are your own estimates, not point-of-sale data. That simple, that honest.
Find out how much you're leaving on the table.
Your first costed product and its suggested price in under ten minutes.
Start freeThe first business is free. Sign in with your email, no passwords.